Every organisation wants large donations from wealthy individuals. This Guide gives you the steps necessary to make that desire a reality.

Includes:

Researching. Connections. Friend-raising. Communication. Approaching. Soliciting. Stewardship and Involvement.

Tell A Friend    Tell someone you know about this QuickGuide.

Every organisation wants large donations from wealthy individuals. This Guide gives you the steps necessary to make that desire a reality.

In logical sequence the QuickGuide takes you through:

Researching – Ascertaining individuals’ capacity to give, connections to your organisation and propensity they have to give to you.

Friend-Raising - Opportunities to inform strangers about what and who you are, what good work you do, how much you are willing to listen as well as talk, and what the defined need is for your organisation.

Communicating – How to communicate effectively and appropriately with donors and prospective donors.

Approaching – The actual solicitation and preparation for same.

Stewardship – Ensuring the donor remains a friend and supporter.